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New Size, Same Strength: Soft Gel Builder Now i...
Big news! Our beloved Soft Gel Builder is now available in a full 30ml bottle, giving you even more of the formula you love!
The Newest Hot Commodity: Gel-X® Tip Bundles
Every artist knows the perfect set starts with the perfect tip. Whether you prefer a sculpted stiletto tip or keep it classy with short squares, our new Gel-X® Tip Bundles are...
Cancer Nails: Soft, Strong, and Reliable
Cancers are the heart of the zodiac. Born between June 21 and July 22, this water sign is deeply intuitive, fiercely loyal, and emotionally intelligent.
Meet Niketa Rochelle: A Passion for Nails, A He...
From pressing on nail tips in middle school to running a full-scale salon and mentoring the next generation of nail artists, Niketa Rochelle is a true example of what it...
Summer Nails: Hot Shades, Cool Vibes & Astral E...
Summer’s arriving! It’s time to prep those hands and feet for beach days and flip-flops. It’s time to break out those cute summer colors that radiate sunshine and beach breezes.
Gemini Nails: The Zodiac’s Social Butterfly
When it comes to standing out, no one does it quite like a flirty Gemini. Born between May 21 and June 20, Geminis are known for their playful charm, quick...